Google's been busy this week, and they're wrapping it up by mixing Google Books with Google Maps. Locations listed in certain books will have a link to that same location in Google Maps, so you can, um, check it out on a map. It's kind of cool, I guess, at least with some of the titles, like Around the World in Eighty Days and The Travels of Marco Polo. I wouldn't go so far as to say that Google's "animat[ing] the static information" in books, though. It's just dropping links in the middle of a book. I'm sure something more worthwhile will come out of this down the line, however. Like contextual advertising.
Monday, January 29, 2007
Google Adding Maps to Books, Ads to Follow?
Google's been busy this week, and they're wrapping it up by mixing Google Books with Google Maps. Locations listed in certain books will have a link to that same location in Google Maps, so you can, um, check it out on a map. It's kind of cool, I guess, at least with some of the titles, like Around the World in Eighty Days and The Travels of Marco Polo. I wouldn't go so far as to say that Google's "animat[ing] the static information" in books, though. It's just dropping links in the middle of a book. I'm sure something more worthwhile will come out of this down the line, however. Like contextual advertising.
Google's been busy this week, and they're wrapping it up by mixing Google Books with Google Maps. Locations listed in certain books will have a link to that same location in Google Maps, so you can, um, check it out on a map. It's kind of cool, I guess, at least with some of the titles, like Around the World in Eighty Days and The Travels of Marco Polo. I wouldn't go so far as to say that Google's "animat[ing] the static information" in books, though. It's just dropping links in the middle of a book. I'm sure something more worthwhile will come out of this down the line, however. Like contextual advertising.
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